From humble beginnings, the genU story commenced over 65 years ago. Many chapters have been written and this strategic plan is the next chapter in the genU journey. Although the organisation has evolved over this period, one constant has never changed — ‘empowering people to reach their full potential!’

The development of the 2019-2024 Strategic Plan has been informed by key stakeholders and market analysis, and will guide the future direction of genU.

‘Success is a journey, not the destination’ and as genU continues to evolve and mature, we must remain agile to adapt to the continually changing and competitive markets that we operate within.

This Strategic Plan builds on our rich history and past achievements which have established genU as a preeminent provider of disability, aged, employment, recruitment and training services across Australia. Underpinned by four strategic pillars, this plan will provide a framework to guide our decision making as we embark on an exciting future. It will inform our strategic priorities, key objectives, initiatives and business divisional operating plans. This is an ambitious plan, but one that is extremely important in positioning genU for its long-term success.

Our dedicated staff have played a pivotal role in the success of genU, and we acknowledge the important role that they play in fulfilling this Strategic Plan.

Our values-led culture underpins everything that we do, both internally and externally.

We look forward to partnering with our various stakeholders, as we embark on the next exciting chapter of the genU story, empowering the clients that we serve, building on our successes and expanding our influence in building inclusive communities.

Download the Strategic Plan

genU Strategic Plan 2019

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